Build Your Brand and Engage Your Audience Across All Platforms
Why Social Media Marketing is Essential
With over 4.9 billion active social media users worldwide, social media has become the primary channel for brand discovery, customer engagement, and business growth. Social media marketing isn't just about posting content—it's about building meaningful relationships, establishing brand authority, and driving measurable business results.
At 7t1.studio, we understand that effective social media marketing requires a strategic, data-driven approach that aligns with your business objectives. Our comprehensive social media services combine creative excellence, platform expertise, and performance optimization to help you connect with your audience, build brand loyalty, and achieve your marketing goals.
Our Comprehensive Social Media Framework
1. Social Media Strategy & Planning
Strategic Foundation:
Platform Selection & Optimization:
- Comprehensive platform audit and selection based on target audience
- Profile optimization across all active platforms
- Brand voice and messaging strategy development
- Content pillar identification and content mix planning
- Competitive analysis and market positioning
- Platform-specific best practices implementation
Content Strategy:
- Editorial calendar development aligned with business goals
- Content mix optimization (educational, entertaining, promotional)
- User-generated content strategy and campaigns
- Influencer collaboration planning and execution
- Seasonal and trending content integration
- Crisis management and response protocols
2. Content Creation & Design
Creative Excellence:
Visual Content Creation:
- Custom graphics and infographics design
- Video content production and editing
- Photography and image curation
- Brand-consistent visual identity across platforms
- Platform-optimized content formatting
- Interactive content development (polls, quizzes, stories)
Copywriting & Messaging:
- Engaging caption writing optimized for each platform
- Hashtag research and strategy
- Call-to-action optimization
- Brand voice consistency across all content
- A/B testing for messaging effectiveness
- Localization and cultural adaptation
3. Community Management & Engagement
Building Meaningful Connections:
Daily Management:
- Real-time comment and message responses
- Community engagement and conversation facilitation
- Customer service integration and support
- Negative feedback management and resolution
- Brand mention monitoring and response
- User-generated content curation and sharing
Growth Strategies:
- Follower growth campaigns and tactics
- Engagement rate optimization
- Community building initiatives
- Partnership and collaboration opportunities
- Cross-platform promotion strategies
- Referral and advocacy programs
4. Social Media Advertising
Paid Social Campaigns:
Campaign Strategy:
- Platform-specific ad campaign development (Facebook, Instagram, LinkedIn, Twitter, TikTok)
- Audience targeting and segmentation
- Ad creative development and testing
- Budget allocation and bid management
- Campaign optimization and performance tracking
- Conversion tracking and attribution
Advanced Features:
- Retargeting and lookalike audience campaigns
- Dynamic product ads for e-commerce
- Lead generation campaigns
- Video ad production and optimization
- Carousel and collection ad formats
- Story ads and immersive experiences
5. Analytics & Performance Optimization
Data-Driven Optimization:
Performance Tracking:
- Comprehensive analytics dashboard setup
- Key metric monitoring (reach, engagement, clicks, conversions)
- ROI and revenue attribution tracking
- Audience insights and behavior analysis
- Competitor performance benchmarking
- Platform algorithm adaptation strategies
Continuous Improvement:
- Monthly performance analysis and reporting
- Content performance optimization
- Best posting time identification
- Engagement rate improvement tactics
- Conversion funnel optimization
- Strategy refinement based on data insights
Our Social Media Service Packages
Starter Social Media Package
Ideal for: Small businesses establishing social presence Investment: $1,200 - $2,000/month Deliverables:
- 2-3 platform management (your choice)
- 15-20 posts per month per platform
- Basic content creation (graphics and copy)
- Daily community management (business hours)
- Monthly performance report
- Basic hashtag research
Growth Social Media Package
Ideal for: Growing businesses ready to scale Investment: $2,000 - $4,000/month Deliverables:
- 3-4 platform management
- 20-25 posts per month per platform
- Advanced content creation (videos, graphics, copy)
- 24/7 community management
- Social media advertising management ($500-1000 ad spend)
- Monthly strategy calls
- Advanced analytics and reporting
- Influencer outreach support
Enterprise Social Media Package
Ideal for: Large brands and agencies Investment: $4,000 - $8,000+/month Deliverables:
- Full platform management (all major platforms)
- 30+ posts per month per platform
- Premium content creation (video production, professional photography)
- Dedicated community manager
- Comprehensive social media advertising campaigns
- Influencer partnership programs
- Crisis management protocols
- Weekly strategy sessions
- Custom reporting and analytics dashboards
- White-label options available
Platform Expertise
Instagram & Facebook
- Feed optimization and algorithm mastery
- Stories and Reels strategy
- Instagram Shopping setup
- Facebook Groups management
- Event promotion and management
- Live video strategy
- B2B content strategy
- Thought leadership positioning
- LinkedIn Ads campaigns
- Company page optimization
- Employee advocacy programs
- Industry networking
Twitter/X
- Real-time engagement strategies
- Twitter Spaces and live events
- Thread content creation
- Trend participation and hashtag campaigns
- Customer service integration
TikTok & Short-Form Video
- Viral content strategy
- TikTok Ads campaigns
- Creator partnerships
- Trend adaptation
- Short-form video optimization
- Cross-platform video distribution
YouTube
- Channel optimization
- Video SEO and optimization
- Thumbnail and title optimization
- Community tab management
- YouTube Shorts strategy
- Analytics and growth optimization
Measurement & Reporting Framework
Key Performance Indicators
Engagement Metrics:
- Follower growth rate
- Engagement rate (likes, comments, shares)
- Reach and impressions
- Story views and completion rates
- Video watch time and completion
- Click-through rates
Business Metrics:
- Website traffic from social media
- Lead generation and conversions
- Revenue attribution
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
- Customer lifetime value from social
Brand Metrics:
- Brand mention volume and sentiment
- Share of voice in industry
- Brand awareness lift
- Customer satisfaction scores
- Net Promoter Score (NPS)
Reporting Structure
Weekly Updates:
- Performance highlights
- Top performing content
- Engagement insights
- Quick optimizations
Monthly Reports:
- Comprehensive performance analysis
- Goal progress tracking
- Competitive benchmarking
- Strategic recommendations
- Content calendar preview
Quarterly Reviews:
- Deep-dive strategy assessment
- Platform performance evaluation
- Budget optimization
- Forward planning and forecasting
Client Success Requirements
For Optimal Results:
Client Responsibilities:
- Provide brand guidelines and assets
- Timely content approval (24-48 hours)
- Access to social media accounts
- Share business objectives and KPIs
- Provide product/service information
- Participate in strategy sessions
Our Commitments:
- Transparent communication and regular updates
- Industry best practices and platform compliance
- Proactive strategy adjustments
- Crisis management support
- Continuous optimization based on performance
- Creative excellence and brand consistency
Industry-Specific Approaches
E-commerce & Retail:
- Product showcase strategies
- Shopping feature optimization
- User-generated content campaigns
- Seasonal campaign planning
- Influencer product seeding
B2B & Professional Services:
- Thought leadership content
- LinkedIn optimization
- Industry event promotion
- Case study and testimonial sharing
- Professional network building
Local Businesses:
- Local community engagement
- Location-based targeting
- Event promotion
- Customer testimonial collection
- Local partnership development
Social Media Timeline & Expectations
Typical Results Timeline:
- Week 1-2: Profile optimization and content strategy launch
- Month 1: Initial engagement growth and community building
- Month 2-3: Consistent follower growth and engagement improvements
- Month 4-6: Established brand presence and conversion optimization
- Month 7-12: Authority building and sustainable growth
Important Considerations:
- Social media success requires consistent, quality content
- Engagement rates may vary by industry and platform
- Algorithm changes may impact reach temporarily
- Building authentic community takes time
- Paid advertising accelerates results significantly
Why Choose 7t1.studio for Social Media Marketing?
Expertise & Experience:
- Certified social media specialists
- Multi-platform expertise across all major networks
- Proven track record of viral campaigns and growth
- Creative team with design and video production capabilities
- Data-driven optimization approach
Transparent Approach:
- Clear communication and regular reporting
- Transparent pricing with no hidden fees
- Collaborative partnership model
- Access to all account analytics
- Flexible strategy adjustments
Results-Oriented:
- Focus on business outcomes, not just vanity metrics
- Custom strategies aligned with specific goals
- Performance-based optimization
- Continuous testing and improvement
- ROI-focused campaign management